Job posted on November 20, 2023 by RGB Web Tech
We are seeking a skilled and experienced SEO Manager to lead our search engine optimization efforts. The ideal candidate will have a strong understanding of SEO best practices, a proven track record of improving organic search rankings, and a passion for staying up-to-date with industry trends. As an SEO Manager, you will be responsible for developing and executing SEO strategies to increase our website's visibility, organic traffic, and overall search engine performance.
- Develop and execute comprehensive SEO strategies to improve organic search rankings and drive targeted traffic to our website.
- Perform keyword research to identify high-potential keywords and phrases, and integrate them into website content, meta tags, and headers.
- Conduct SEO audits to identify technical issues and recommend on-site optimizations for improved search engine performance.
- Collaborate with the content team to develop and optimize SEO-friendly content, ensuring it aligns with keyword strategies.
- Manage and optimize off-site SEO efforts, including link-building campaigns and partnerships, to improve domain authority.
- Monitor and analyze website traffic, search engine rankings, and user behavior using SEO and analytics tools.
- Stay up-to-date with search engine algorithms, industry trends, and best practices to adapt strategies accordingly.
- Provide regular SEO performance reports, insights, and recommendations to the marketing team and senior management.
- Work closely with web developers, designers, and content creators to implement SEO recommendations.
- Collaborate with the marketing team to align SEO strategies with overall marketing goals and initiatives.
- Identify and resolve technical SEO issues, such as crawl errors, duplicate content, and site speed.
- Stay informed about competitor SEO strategies and market trends to maintain a competitive edge.
- Research and implement emerging SEO trends, such as voice search optimization and mobile-first indexing.
Qualifications and Skills:
- Bachelor's degree in Marketing, Business, or a related field (Master's degree is a plus).
- Proven experience as an SEO Manager or similar role with a successful track record of improving search engine rankings and organic traffic.
- Strong understanding of SEO best practices, search engine algorithms, and SEO tools (e.g., Google Analytics, Google Search Console, Moz, SEMrush).
- Proficiency in keyword research and on-page optimization techniques.
- Knowledge of off-site SEO strategies, including link-building and outreach.
- Strong analytical and data interpretation skills, with the ability to draw actionable insights from data.
- Excellent written and verbal communication skills.
- Project management skills with the ability to prioritize and manage multiple SEO initiatives.
- Collaborative and team-oriented mindset, with the ability to work cross-functionally.
- Continuous learning mindset to keep up with evolving SEO trends.
- Certifications in SEO or related digital marketing fields are a plus.
- Competitive compensation package and performance-based bonuses.
- Opportunities for professional growth and development.
- Collaborative and innovative work environment.
- Access to the latest SEO tools and technologies.
- Chance to make a significant impact on the company's online visibility and growth.
- Full-time / Freelance / Part-time / Contract
- A minimum duration of 6 months is mandatory.
- In case of no prior experience, you have the option to apply for an internship.
- Chandigarh (U.T.) India
RGB Webtech stands as a well-regarded software development company situated in Chandigarh City, India. As a pioneering and inventive IT enterprise, we proudly identify as a startup. Our spectrum of services encompasses comprehensive solutions in the realms of web design, web development, digital marketing, and mobile app development, spanning across various platforms. Our commitment extends to delivering enhanced services and adept solutions to our esteemed clientele, effectively addressing their requirements and facilitating the realization of their objectives.