Junior Cakephp Developer Jobs | Mobile Marketing Specialist Job
Job posted on 2024-04-15 by RGB Web Tech
We are seeking an experienced CakePHP Developer to join our dynamic team. The ideal candidate should have a strong background in PHP development and a deep understanding of the CakePHP framework. You will be responsible for developing and maintaining web applications, ensuring high performance, security, and scalability.
Key Responsibilities:
- Develop web applications and websites using the CakePHP framework, following best practices and coding standards.
- Design and maintain the database schema, and integrate it seamlessly with CakePHP using models, associations, and queries.
- Collaborate with front-end developers to integrate user-facing elements with server-side logic, ensuring a responsive and visually appealing user experience.
- Create custom CakePHP components, helpers, and plugins when required to extend the framework's functionality.
- Identify and resolve performance bottlenecks, ensuring that the CakePHP applications run smoothly and efficiently.
- Implement security best practices to protect against common web application vulnerabilities, such as SQL injection and cross-site scripting (XSS) attacks.
- Write unit tests and conduct thorough debugging to ensure the reliability and stability of CakePHP applications.
- Use version control systems (e.g., Git) to manage code repositories and collaborate effectively with other developers.
- Maintain detailed documentation of code, processes, and configurations for reference and future development.
- Collaborate with cross-functional teams, including designers, project managers, and quality assurance testers, to deliver high-quality solutions.
- Stay up-to-date with the latest CakePHP developments and trends in web development, and actively contribute to knowledge sharing within the team.
Qualifications:
- Bachelor's degree in Computer Science, Information Technology, or a related field (or equivalent work experience).
- Proven experience as a CakePHP Developer or PHP Developer with strong knowledge of CakePHP.
- Proficiency in PHP, MySQL, HTML, CSS, JavaScript, and related web technologies.
- Experience with RESTful API development and integration.
- Strong problem-solving skills and attention to detail.
- Excellent communication and teamwork skills.
- Familiarity with agile development methodologies is a plus.
Preferred Skills:
- Knowledge of other PHP frameworks (e.g., Laravel, Symfony) is a plus.
- Experience with frontend libraries and frameworks (e.g., React, Angular, Vue.js).
- Familiarity with cloud services and deployment (e.g., AWS, Azure).
- Understanding of continuous integration and continuous deployment (CI/CD) pipelines.
Benefits:
- Benefit from invaluable mentorship provided by seasoned leaders.
- Enjoy a vibrant atmosphere enriched with engaging games and activities.
- Receive quarterly rewards as a token of recognition for your valuable contributions.
- Immerse yourself in a creative and open culture that fosters innovation.
Job Type:
- Full-time / Freelance / Part-time / Contract
Experience:
- A minimum duration of 6 months is mandatory.
- In case of no prior experience, you have the option to apply for an internship.
Location:
- Chandigarh (U.T.) India
Ready to embark on an exciting journey?
Submit your CV to join our team and dive into a rewarding career of innovation and growth!
About Company
RGB Webtech stands as a well-regarded software development company situated in Chandigarh City, India. As a pioneering and inventive IT enterprise, we proudly identify as a startup. Our spectrum of services encompasses comprehensive solutions in the realms of web design, web development, digital marketing, and mobile app development, spanning across various platforms. Our commitment extends to delivering enhanced services and adept solutions to our esteemed clientele, effectively addressing their requirements and facilitating the realization of their objectives.
We are looking for a dedicated and data-driven Mobile Marketing Specialist to join our marketing team. The ideal candidate will have expertise in mobile marketing strategies, app promotion, and user acquisition. As a Mobile Marketing Specialist, you will be responsible for creating and executing mobile marketing campaigns to drive app installs, engage users, and optimize conversion rates.
Key Responsibilities:
- Develop and implement comprehensive mobile marketing strategies that align with the company's marketing goals and objectives.
- Define target audiences and create tailored mobile marketing plans to reach and engage them effectively.
- Plan and execute app promotion campaigns to increase app installs and user adoption.
- Collaborate with app development teams to ensure app store optimization (ASO) for increased visibility on app stores (e.g., Google Play Store, Apple App Store).
- Create, manage, and optimize mobile advertising campaigns, including in-app ads, display ads, and mobile video ads.
- Monitor campaign performance metrics (e.g., click-through rates, conversion rates) and adjust strategies to maximize ROI.
- Collaborate with designers and content creators to develop engaging mobile ad creatives and ad copy.
- Ensure that all mobile ad content is mobile-responsive and aligned with brand messaging.
- Implement A/B tests for mobile ad creatives, headlines, and calls to action to improve click-through and conversion rates.
- Analyze test results and make data-driven decisions to enhance campaign effectiveness.
- Utilize mobile analytics tools to track and analyze user behavior within mobile apps.
- Generate insights and recommendations to improve the user experience and drive conversions.
- Develop strategies to engage mobile app users through in-app messaging, push notifications, and email campaigns.
- Plan and execute user retention campaigns to reduce churn and increase user lifetime value (LTV).
- Provide regular reports on mobile marketing performance, including key metrics and KPIs.
- Collaborate with the marketing team and senior management to identify trends and opportunities for improvements.
Qualifications and Skills:
- Bachelor's degree in Marketing, Business, or a related field (Master's degree is a plus).
- Proven experience as a Mobile Marketing Specialist or similar role with a successful track record in mobile marketing campaign management.
- Proficiency in mobile marketing platforms (e.g., Google Ads, Facebook Ads) and mobile analytics tools.
- Strong understanding of mobile marketing best practices, app promotion strategies, and mobile user behavior.
- Analytical skills with the ability to interpret mobile marketing metrics and derive actionable insights.
- Excellent written and verbal communication skills.
- Creative thinking and attention to detail.
- Project management skills with the ability to manage multiple mobile marketing campaigns and timelines.
- Ability to work collaboratively in a team environment and across functions.
Benefits:
- Competitive compensation package and performance-based bonuses.
- Opportunities for professional growth and development.
- Collaborative and innovative work environment.
- Access to the latest mobile marketing tools and technologies.
- Chance to make a significant impact on the company's mobile app installs and user engagement.
Job Type:
- Full-time / Freelance / Part-time / Contract
Experience:
- A minimum duration of 6 months is mandatory.
- In case of no prior experience, you have the option to apply for an internship.
Location:
- Chandigarh (U.T.) India
Ready to embark on an exciting journey?
Submit your CV to join our team and dive into a rewarding career of innovation and growth!
About Company
RGB Webtech stands as a well-regarded software development company situated in Chandigarh City, India. As a pioneering and inventive IT enterprise, we proudly identify as a startup. Our spectrum of services encompasses comprehensive solutions in the realms of web design, web development, digital marketing, and mobile app development, spanning across various platforms. Our commitment extends to delivering enhanced services and adept solutions to our esteemed clientele, effectively addressing their requirements and facilitating the realization of their objectives.